BTS’s Jin Transforms Singapore into a K-Drama Set in “Don’t Say You Love Me” MV

BTS Jin Transforms Singapore into a K-Drama Set in his MV

BTS Jin has captivated fans worldwide with the release of his latest music video, “Don’t Say You Love Me,” which showcases Singapore’s iconic landmarks as the backdrop for a poignant love story. The video, released on May 16, 2025, serves as the lead single from his second solo album, Echo.

A Cinematic Journey Through Singapore

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The music video unfolds like a K-drama, featuring Jin and actress Shin Se-kyung in a narrative of love and longing. Key Singaporean locations featured include:

  • National Gallery Singapore: The Padang Atrium and lower link bridge set the stage for emotional encounters.
  • Gardens by the Bay (Cloud Forest): Lush greenery provides a dreamy backdrop for introspective moments.
  • Singapore Flyer: The city’s skyline adds a romantic flair to the narrative.
  • Anderson Bridge: This historic bridge near the Singapore River sets the stage for a dramatic scene in the video.
  • Marina Bay Residences: Jin is depicted in a high-rise apartment, reflecting on a heartfelt letter, with the ArtScience Museum visible in the background.
  • Goldhill Plaza: The rooftop of this office tower serves as the setting for several car scenes.
  • Emerald Hill: Shin Se-kyung is seen exploring this historic neighborhood, known for its Peranakan shophouses.
  • Keng Eng Kee Seafood: In a brief scene, the female lead dines at this renowned zi char restaurant in Bukit Merah.
Don't Say You Love Me mv jin bts
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Fans had speculated about the Singapore connection after Jin released an interactive teaser game for Echo, where entering specific codes unlocked images of these landmarks. The codes—53283 (“Leave”), 78278 (“Start”), and 4878 (“Hurt”)—corresponded to photos of Goldhill Plaza, Cloud Forest, and the Singapore Flyer, respectively.


A Collaboration with Singapore Tourism Board

National Gallery Singapore in Bts Jin mv
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The music video is a result of a collaboration between BIGHIT MUSIC and the Singapore Tourism Board (STB). The partnership aims to showcase Singapore’s rich culture, nature, and architecture through Jin’s music, offering viewers a fresh perspective of the city-state.


Watch the Music Video

Experience the full visual journey by watching the official music video here:

진 (Jin) ‘Don’t Say You Love Me’ Official MV


BTs Jin Echo album, featuring seven tracks including a collaboration with Yena, is available now. His first solo world tour, RunSeokjin Ep. Tour, kicks off on June 28 in Goyang, South Korea, with stops planned in Japan, the United States, the United Kingdom, and the Netherlands.