Elegant and Effortless: ALIA B “Forever” Collection for the Modern Malay Woman

Unleash Your Inner Femininity with ALIAB’s “Forever” Raya Collection

ALIA B, the diffusion line from a well-known brand in Malaysia, Alia Bastaman, has launched its latest Raya 2023 collection titled “Forever.” The collection offers a range of modernised baju kurung, resort wear, wrap silhouettes, and effortless sarongs with a touch of unassuming regality in their fabrications. The brand was founded by Alia Bastamam in 2010 and has since become a prominent player in the Malaysian fashion industry. The ALIA B brand was launched in 2016 with the aim of offering more affordable fashion pieces to a broader audience. And this year, they are back with the baju raya collection that can also be worn the entire year! So be ready to be elegant and sophisticated with the ALIA B. Forever collection.

ALIA B has always maintained its main line of commitment to quality craftsmanship and attention to detail. The brand is known for experimenting with different fabrics and materials to create exciting and eye-catching pieces. And this year, it’s no different! This year’s Raya collection features two famous Malaysian personas as its visuals: Anna Jobling and Farah Ann, who bring the collection’s message of “modernity, confidence, and femininity.” ALIA B does a good job of presenting it.

The Forever collection features a blend of traditional and contemporary styles, offering an innovative take on the baju kurung, the traditional Malay dress. ALIAB’s designers have given the baju kurung a modernised twist with intricate embroidery and unique silhouettes. In addition, the collection offers a range of fabrics, including silk, polyester, and lace, which provide an air of elegance and sophistication, making it comfortable to wear during the hot and humid Raya season.

Our top pick from the collection is the baju kurung featuring a fringe-accented sleeve, which is a standout piece that you wouldn’t want to miss out on this Raya season. The design is simple yet elegant, and the lightweight fabric ensures comfort and luxury. Be prepared to turn heads and catch the attention of the crowd in this stunning piece!

You can expect the ALIA B “Forever” collection to be a popular choice among fashion enthusiasts who want to make a statement during the Raya season. The collection provides a beautiful and elegant interpretation of traditional wear with a fresh take on classic styles. The best part? You can now purchase this collection on our website!


SHOP ALIA B, FOREVER THE RAYA 2023 COLLECTION HERE

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