sloggi singapore
when it comes to our intimates, comfort is the largest factor, followed by style. the folks at sloggi understand this, having spent more than 30 years as leaders in the market.
launched in 1978 by underwear giant triumph international, sloggi came with the declarative slogan, 'the cotton revolution'. the brand has been dedicated to manufacturing underwear made of comfortable fabric from the very beginning. starting with just ladies underwear, they designed and produced soft, smooth, easy-care briefs in the innovative new fabric core-spun cotton lycra, which is durable, provides great stretch for fit, and kind to your skin.
since then, sloggi has been the best-selling branded brief in the world. the numbers serve as proof of the brand